Kindle beats iPad
Kindle beats iPad
Monday, 06 September 2010
Users prefer Kindle over an iPad and Amazon is the favourite to win the ebook marketing war.

Banner

 

A survey of over 1000 US and UK users by news navigator www.OneNewsPage.com found the Kindle scored strongly over the iPad as an e-reader - but this really isn't the main story. W

hen given a straight choice of which one to use they preferred the Kindle.

Although the users admitted the iPad was “more compelling” than the Kindle because of the iPad’s multi-functionality - if it came to a straight head-to-head choice between e-readers, almost two thirds (64%) preferred Amazon’s Kindle to Apple’s iPad.

kindle2

Interestingly, 16% of the survey said they owned both a Kindle and an iPad!

Winning the e-reader popularity contest wasn’t the only good news for Amazon.  Amazon was seen as the likely victor in an e-book marketing battle with Apple – albeit by a very small 2% margin.  Fifty-one percent said their money was on Amazon to win the e-reader battle, versus 49% who were backing Apple.

But despite being ebook users almost three quarters (73%) believe there is still a place for physical books.

Related articles:

Kindle hits the highstreet and Google launches a bookstore

Amazon games kindle discontent

Kindle goes WiFi - lower price

Kindle outsells hardbacks

New Kindle DX

Amazon makes ebooks more attractive

Kindle price crash!

Why Kindle is the answer

A Kindle diary

Pricing ebooks

A book's worth...

 

Banner


Go Language Of The Year With Dart Catching Up
11/01/2017

At the turn of the year we always take a look at the dubious results offered by the TIOBE index. Don't get too hung up on issues of accuracy, this is more about the feeling of the programming communit [ ... ]



Get Ready for Expanded Pwn2Own 2017
19/01/2017

This year's Pwn2Own hacking contest will be the 10th anniversary edition and the first to be entirely run by Trend Micro. It will feature more targets and more prize money for security researchers who [ ... ]


More News

<ASIN:B003FSUDM4@COM>

<ASIN:B002Y27P3M@COM>

<ASIN:B002GYWHSQ@ALL>

<ASIN:B002Y27P46:@UK>

<ASIN:B002LVUWFE@UK>

<ASIN:0971577870>

<ASIN:0977240657>

<ASIN:1440471584>

<ASIN:1440488886@ALL>

Last Updated ( Monday, 06 September 2010 )
 
 

   
RSS feed of news items only
I Programmer News
Copyright © 2017 i-programmer.info. All Rights Reserved.
Joomla! is Free Software released under the GNU/GPL License.
Banner