Saving the O'Reilly Animals
Saving the O'Reilly Animals
Written by Ian Elliot   
Sunday, 22 July 2012

Developers are used to the idea that the covers of O'Reilly programming books feature animals. Indeed some classics, such as the camel book, are referred to by their animal. Now O'Reilly wants us to help endangered species.

The O'Reilly Animals campaign was launched at OSCON to raise awareness of the animals' plight, with a special emphasis on the ways in which people and organizations are using technology to help save and restore endangered animal populations around the globe.




In this video O'Reilly's "Animal ladies", Creative Director Edie Freedman and Senior Production Designer Karen Montgomery, talk about both the cover designs, the way in which the featured animals are often at risk of extinction and the technological projects they hope developers will get involved in to help preserve or restore endangered species.



The campaign website currently lists four projects where developer expertise can make a positive impact - including Instant Wild, a free iPhone an app developed by the Zoological Society of London that links to a website, with the aim of using crowd sourcing to identify rare species the photographs taken by remote camera  for analysis and identification. This is just one app that is looking for volunteers and the site plans to introduce you to more good causes as the campaign proceeds.




More Information

O'Reilly Animals




or email your comment to:


To be informed about new articles on I Programmer, install the I Programmer Toolbar, subscribe to the RSS feed, follow us on, Twitter, Facebook, Google+ or Linkedin,  or sign up for our weekly newsletter.



Stack Overflow Publishes Largest Ever Survey

JavaScript remains the most widely used programming language according to Stack Overflow's Annual Developer Survey, which analyzed the responses of over 100,000 developers from 183 countries made in J [ ... ]

I O T MicroMasters About To Start

A MicroMasters program focusing on the Internet of Things (I o T) on the edX platform starts on February 27th. To gain the credential, which comprises six courses, will take fourteen months and c [ ... ]

More News

Last Updated ( Sunday, 22 July 2012 )

RSS feed of news items only
I Programmer News
Copyright © 2018 All Rights Reserved.
Joomla! is Free Software released under the GNU/GPL License.