Designing with Data, 2nd Ed (O'Reilly)
Designing with Data, 2nd Ed (O'Reilly)
Thursday, 13 April 2017

Design practices and data science work toward the same goal, helping designers and product managers understand users so they can craft elegant digital experiences. In this practical guide, authors Rochelle King, Elizabeth F Churchill, and Caitlin Tan show you how to conduct data-driven A/B testing for making design decisions on everything from small tweaks to large-scale UX concepts.

<ASIN:1449334830>

Complete with real-world examples, this book shows you how to make data-driven design part of your product design workflow.

Author: Rochelle King, Elizabeth F Churchill, and Caitlin Tan
Publisher: O'Reilly
Date: April 2017
Pages: 370
ISBN: 978-1449334833
Print: 1449334830
Kindle: B06XY9TTN8
Audience: Data developers
Level: intermediate
Category: Data Science

 

 

  • Understand the relationship between data, business, and design
  • Get a firm grounding in data, data types, and components of A/B testing
  • Use an experimentation framework to define opportunities, formulate hypotheses, and test different options
  • Create hypotheses that connect to key metrics and business goals
  • Design proposed solutions for hypotheses that are most promising
  • Interpret the results of an A/B test and determine your next move

Follow @bookwatchiprog on Twitter or subscribe to I Programmer's Books RSS feed for each day's new addition to Book Watch and for new reviews.

To have new titles included in Book Watch contact  BookWatch@i-programmer.info

Banner
 


Beautiful Code: Leading Programmers Explain How They Think

Editors: Andy Oram and Greg Wilson
Publisher: O'Reilly, 2007
Pages: 618
ISBN: 978-0596510046
Print: 0596510047
Kindle: B0026OR2NG
Audience: Anyone who has an interest in programming
Rating: 4.5
Reviewer: Mike James

This collection of essays is approaching its 10th anniversary. It isn't [ ... ]



Concurrency in C# Cookbook

Author:  Stephen Cleary 
Publisher: O'Reilly
Pages:208 
ISBN: 978-1449367565
Print: 1449367569
Kindle: B00KCY2CB4
Audience: Experienced C# programmers
Rating:  4
Reviewer: Mike James

Concurrency is a tough topic and you need all the help you can get, hence thi [ ... ]


More Reviews

 
 

   
Banner
Banner
RSS feed of all content
I Programmer - full contents
Copyright © 2017 i-programmer.info. All Rights Reserved.
Joomla! is Free Software released under the GNU/GPL License.