Designing for Behavior Change (O'Reilly)
Designing for Behavior Change (O'Reilly)
Thursday, 03 July 2014

Stephen Wendel, HelloWallet’s head researcher, takes you step-by-step through the process of applying behavioral economics and psychology to the practical problems of product design and development. Using a combination of lean and agile development methods, you’ll learn a simple iterative approach for identifying target users and behaviors, building the product, and gauging its effectiveness. Discover how to create easy-to-use products to help people make positive changes.

<ASIN:1449367623>

Author: Stephen Wendel
Publisher: O'Reilly
Date:November 25, 2013
Pages: 306
ISBN: 978-1449367626

Visit Book Watch Archive for hundreds more titles.

Follow @bookwatchiprog on Twitter or subscribe to I Programmer's Books RSS feed for each day's new addition to Book Watch and for new reviews.

You can also contact  BookWatch@i-programmer.info.

Banner
 


Microsoft SQL Server 2012 T-SQL Fundamentals

Author: Itzik Ben-Gan
Publisher: Microsoft Press
Pages: 448
ISBN: 9780735658141
Print: 0735658145
Kindle: B00JDMPI0I
Audience: Beginner T-SQL developers
Rating: 5
Reviewer: Ian Stirk

A well-known SQL Server expert explains the fundamentals of T-SQL, how does he fare?



Think Bayes

Author: Allen B Downey
Publisher: O'Reilly
Pages: 210
ISBN: 978-1449370787
Audience: Python programmers
Rating: 2
Reviewer: Mike James

Learning about Bayesian stats while programming in Python seems like a good idea. What could possibly go wrong?


More Reviews

 
 

   
RSS feed of all content
I Programmer - full contents
Copyright © 2016 i-programmer.info. All Rights Reserved.
Joomla! is Free Software released under the GNU/GPL License.